"promotional material" | Definition and Related Words

Noun

is a type of: content, message, subject matter, substance - what a communication that is about something is about
subtypes:
- buildup - highly favorable publicity and praise
- pr, public relations - a promotion intended to create goodwill for a person or institution
- blurb, endorsement, indorsement - a promotional statement (as found on the dust jackets of books)
- ballyhoo, hoopla, hype, plug - blatant or sensational promotion
- pitch, sales pitch, sales talk - promotion by means of an argument and demonstration
- ad, advert, advertisement, advertising, advertizement, advertizing - a public promotion of some product or service
- sales promotion - promotion that supplements or coordinates advertising
is a part of: marketing - the commercial processes involved in promoting and selling and distributing a product or service

same as: packaging, promo, promotion, publicity