marketing

1. The exchange of goods for an agreed sum of money (synset 101115160)
   is a type of: commerce, commercialism, mercantilism - transactions (sales and purchases) having the objective of supplying commodities (goods and services)
   subtypes:

   • bait and switch - a deceptive way of selling that involves advertising a product at a very low price in order to attract customers who are then persuaded to switch to a more expensive product
   • private treaty - a sale of property at a price agreed on by the seller and buyer without an intervening agency
   • bootlegging - the act of making or transporting alcoholic liquor for sale illegally
   • bootlegging - the act of selling illegally or without permission
   • capitalisation, capitalization - the sale of capital stock
   • retail - the selling of goods to consumers; usually in small quantities and not for resale
   • wholesale - the selling of goods to merchants; usually in large quantities for resale to consumers
   • sale - a particular instance of selling
   • sellout - the selling of an entire stock of something
   • syndication - selling (an article or cartoon) for publication in many magazines or newspapers at the same time
   • dumping - selling goods abroad at a price below that charged in the domestic market
   • dutch auction - a method of selling in which the price is reduced until a buyer is found
   • retailing - the activities involved in selling commodities directly to consumers
   • telecommerce, telemarketing, teleselling - the use of the telephone as an interactive medium for promotion and sales
   • hawking, peddling, vending, vendition - the act of selling goods for a living
   • resale - the selling of something purchased
   • sale - the general activity of selling
   is a part of: marketing - the commercial processes involved in promoting and selling and distributing a product or service
   same as: merchandising, selling
2. The commercial processes involved in promoting and selling and distributing a product or service (synset 101114325)
   "most companies have a manager in charge of marketing"
   is a type of: commerce, commercialism, mercantilism - transactions (sales and purchases) having the objective of supplying commodities (goods and services)
   subtypes:

   • direct marketing - marketing via a promotion delivered directly to the individual prospective customer
   • neuro-marketing, neuromarketing - marketing based on studies of consumers' sensorimotor, cognitive, and affective responses
   • channel, distribution channel - a way of selling a company's product either directly or via distributors
   has:

   • distribution - the commercial activity of transporting and selling goods from a producer to a consumer
   • marketing, merchandising, selling - the exchange of goods for an agreed sum of money
   • packaging, promo, promotion, promotional material, publicity - a message issued in behalf of some product or cause or idea or person or institution
3. Shopping at a market (synset 100082901)
   "does the weekly marketing at the supermarket"
   is a type of: shopping - searching for or buying goods or services

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