protagonism

1. Active support of an idea or cause etc.;
   Especially the act of pleading or arguing for something (synset 101216661)
   is a type of: support - aiding the cause or policy or interests of
   subtypes:

   • drumbeat - a vehement and vociferous advocacy of a cause
   • insistence, insistency - the act of insisting on something
   • urging - the act of earnestly supporting or encouraging
   same as: advocacy

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