hard-hitting

Adjective
  1. Characterized by or full of force and vigor (synset 300838498)
    "a hard-hitting expose"; "a trenchant argument"
    similar to: effective, effectual, efficacious - producing or capable of producing an intended result or having a striking effect
    same as: trenchant
  2. Aggressively and persistently persuasive (synset 300083766)
    "a hard-hitting advertising campaign"; "a high-pressure salesman"
    similar to: aggressive - having or showing determination and energetic pursuit of your ends
    same as: high-pressure

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