Nouns denoting goals

hedonism
the pursuit of pleasure as a matter of ethical principle
 
adience
(psychology) an urge to accept or approach a situation or an object
 
passion
an irrational but irresistible motive for a belief or action
 
motivator
a positive motivational influence
 
phaneromania
an irresistible desire to pick at superficial body parts (as in obsessive nail-biting)
 
alcoholism
an intense persistent desire to drink alcoholic beverages to excess
 
rational motive
a motive that can be defended by reasoning or logical argument
 
impulse
an instinctive motive
 
sense of shame
a motivating awareness of ethical responsibility
 
mental energy
an actuating force or factor
 
logorrhea
pathologically excessive (and often incoherent) talking
 
incitement
something that incites or provokes; a means of arousing or stirring to action
 
account
grounds
 
compulsion
an urge to do or say something that might be better left undone or unsaid
 
signal
any incitement to action
 
Christ Within
a divine presence believed by Quakers to enlighten and guide the soul
 
scruples
motivation deriving logically from ethical or moral principles that govern a person's thoughts and actions
 
kleptomania
an irresistible impulse to steal in the absence of any economic motive
 
wee small voice
an inner voice that judges your behavior
 
wherefore
the cause or intention underlying an action or situation, especially in the phrase `the whys and wherefores'
 
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